Refresh Digital Strategy is excited to announce the appointment of our first Board Member, Stephen C. Wallace! Steve is currently the National Sales Director - New Route to Market at E&J Gallo Winery, and has over 25 years of experience in the consumer products industry. Steve is going to provide our company with expertise in Branding and Marketing, with a unique ability to move organizations from a static-control to a dynamic-innovative focus. He is also a leader in developing people and teams while celebrating diversity and differences, all core philosophies at Refresh Digital.
Steve is most widely known as the leader of the "Barefooters", and helped build Barefoot wine into a globally recognized brand with that team.
“Shifting to a strategy of innovation is the key role of leadership in building brands,” Steve said upon this announcement to our Board. “I am passionate about Refresh Digital Strategy because they are committed to staying up to date on the newest marketing trends to keep their clients competitive digitally. I look forward to providing insight and advice to the Board.”
Steve has his MBA from Penn State and Global Brand Certification from The Wharton School at Penn. A San Francisco native, Steve enjoys the wine and spirits industry and building new roads for business to grow.
Refresh Digital Strategy is excited to have Steve serve on our BOD!